At One Four Four Hutt by Fortis and Otello, Showcase designed a display suite experience that makes a huge purchase decision by an off-the-play buyer feel less intimidating from the first interaction.
A 85" commercial screen fills the suite with content that earns the space.
Architectural renders, floorplates, finishes - delivered at a scale where proportion and understanding is immediate.
Its Adelaide location is central to One Four Four Hutt’s appeal, and Showcase's interactive map brings that context onto the big screen.
Custom-designed, the interactive map moves through the precinct's lifestyle, transport, and amenity in a way that feels less like a static map, and more like a guided introduction to the neighbourhood.
The sales team personalises all content with a Samsung tablet, which they use to control both screens - no interruptions, no breaking the flow. The presentation moves wherever the conversation does.
Every element of the One Four Four Hutt suite works as one.
Screens, map, tablet - each pulling in the same direction. For the sales team, it's a tool that keeps the presentation sharp and the conversation moving. For the person buying - it's the moment quiet confidence becomes a decision.
