After operating exclusively in the off-the-plan medium and high-density space since 2022, AD Group is thrilled to announce the launch of its Showcase sales presentation software into the house and land market with foundation partner Capital Corporation at Lovedale Farm in the Hunter Valley - a new premier residential, resort and golfing destination, which includes a world-class golf course by Darius Oliver.
Following the successful deployment of Showcase software and hardware solutions at Capital Corporation’s Wahroonga Estate display apartment last year, the developer appointed Showcase as its software presentation partner for Lovedale Farm, working closely with the property technology experts in designing a bespoke house and land solution.
“After elevating the experience of visitors to the Wahroonga Estate display suite with Showcase presentation software and hardware solutions, choosing Showcase as our foundation partner for a premier residential golf resort was an easy decision,” said Sam Petinsky, Capital Corporation’s senior development manager.
“At Lovedale Farm, Showcase allows the Colliers sales team to show potential buyers the stock availability across the range of rural land lots and turnkey packages with floor plan options, available facades, and their preferred colour schemes.
“They can also take purchasers through an interactive master plan that allows them to explore the different stages of the village-style layout, as well as exclusive onsite amenities which include a luxurious pool and tennis courts, plus the 18-hole championship golf course, providing them with a digital experience of their new home and the community before it’s even been built.”
Colliers Residential national director Blake Schulze said, "Colliers Residential has used the Showcase presentation software to help sell off-the-plan product across multiple developments since it was launched.
"Not only is Showcase a game-changer in presenting our sales collateral digitally to enhance the customer journey and help seal the sale, the team provides impeccable service and is always on hand if we need them."
While having been rolled out to over 150 display suites for apartment and townhouse developments across the country, since launching only 24 months ago, this is Showcase’s entry into the house and land sector.
“This is an outstanding milestone for Showcase and a significant step into penetrating the house and land market,” explained Tom Hywood, co-founder and managing director of AD Group.
“AD Group has forged strong partnerships over the years helping Australia’s leading developers and project marketers bring their apartment and townhouse developments to life through our Showcase software and hardware solutions.
“To have collaborated with Capital Corporation on Wahroonga Estate then its house and land offering at Lovedale Farm speaks volumes of our team’s passion and capability in designing a seamless solution across all off-the-plan sectors.
“We look forward to working with more house and land developers in the near future.”
